Tackling The Attribution Conversation with Thomas Rosen
Approaching attribution conversations with executives can be challenging. In this episode, Thomas, Co-Founder and Head of Services at Nomad, and Ian Michaels discuss how to effectively lead these discussions. Thomas shares strategies for conveying the importance of marketing attribution, aligning marketing metrics with executive priorities, and making data-driven decisions that resonate with leadership. This conversation is packed with insights for marketers looking to bridge the gap between their efforts and executive understanding.
Heading 1
Heading 2
Heading 3
Heading 4
Heading 5
Heading 6
Lorem ipsum dolor sit amet, consectetur adipiscing elit, sed do eiusmod tempor incididunt ut labore et dolore magna aliqua. Ut enim ad minim veniam, quis nostrud exercitation ullamco laboris nisi ut aliquip ex ea commodo consequat. Duis aute irure dolor in reprehenderit in voluptate velit esse cillum dolore eu fugiat nulla pariatur.
Block quote
Ordered list
- Item 1
- Item 2
- Item 3
Unordered list
- Item A
- Item B
- Item C
Bold text
Emphasis
Superscript
Subscript
As the leader of Nomad’s Services team, Thomas is responsible for the oversight of all functions of our client services. Having led the marketing operations function at various companies ranging from 200-20,000 employees, Thomas is using his experience to pave the way for a new age in Marketing Operations, staying up to date on all of the key platforms and pushing the boundaries of what’s possible technically. Thomas founded Nomad to help companies implement sustainable solutions to complex organizational requirements.
