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Nomad was founded by two seasoned B2B marketing operations professionals with the goal of creating a space for technology enthusiasts to continually learn and innovate, enabling them to deliver excellent solutions to our clients. Fast forward seven years, and we've made significant progress. We now have a team of ~40 experts, deeply skilled across key sales and marketing platforms.
Ari started Nomad with the mission to change both consulting and marketing operations. She decided consulting shouldn’t be billed by the hour, and Nomad became the first consulting firm to utilize a monthly subscription model. Ari believes this has created Nomad’s unique culture, and that it will be the future of consulting. Ari focuses on all things growth, and continues to create place for Nomad in the marketing operations departments at all companies, as well as in the consulting world.
As the leader of Nomad’s Services team, Thomas is responsible for the oversight of all functions of our client services. Having led the marketing operations function at various companies ranging from 200-20,000 employees, Thomas is using his experience to pave the way for a new age in Marketing Operations, staying up to date on all of the key platforms and pushing the boundaries of what’s possible technically. Thomas founded Nomad to help companies implement sustainable solutions to complex organizational requirements.
Nomad’s first hire, Lu, brings 10+ years of marketing operations experience from a variety of B2B tech companies. Lu is solution-focused and approaches every project as an opportunity to get creative. She specializes in implementations and building the most intricate and innovative models yet. If you can dream it, chances are Lu can build it. Example projects include advanced funnel architecture, complex lead scoring models, custom routing rules, and logic. Lu isn’t just a beast at MOPs; in her free time, you can find her laying it all out on the football field.
Marianne has spent a decade working in startup HR and Operations, beginning in Shanghai, China, and making the move to New York City in 2017. She is energized by values-driven leadership and passionate about helping scaling organizations establish strong People/HR infrastructures and internal operations. At Nomad, she works closely with our leadership team to do just that. When she’s not in the office, you’ll find Marianne spending time with friends, reading a good fiction, or in Prague visiting her family.
Steph is a natural-born marketer. She is drawn to the use of marketing campaigns to nurture client relationships and generate business, but more importantly, she likes to see the results. She loves the art of building a perfect campaign, beginning with email creation and ending with building associated ROI reporting. Off the clock, she spends her time putting 3x the garlic called for in her recipes...it's an Italian thing you wouldn’t get it. She can always find the time to pet a dog, queue up the right song, or grab a drink(s).
Matt has 6+ years of marketing experience with B2B clients working in the financial service and SaaS industries. He has an analytical mind and loves backing every decision with a data-first mentality while leading every project from inception to close. Matt loves to work with multiple teams and finding the best way to get them all to work seamlessly together through tried and true processes. Matt spends his free time, when not building workflows and intricate reports, outside hiking, climbing, and finding new outdoor adventures in his home province of Quebec. He loves to travel and spend time finding new barbeque recipes on his grill.
Chelsea is a marketing professional with 7+ years of experience in the B2B space. Her experience ranges from Marketing Automation strategy and execution through to Reporting and Analytics. In her free time, when she’s not cooking up a new recipe, she’s trying out the newest restaurants and daydreaming about the next vacation she will take.
Chloe’s a data nerd and likes to solve problems. Unsurprisingly, she stumbled into Marketing Operations and landed at Nomad. Chloe has expanded her expertise in HTML coding, data management, and attribution reporting. Even though her main focus has been very technical, Chloe also loves expressing her creatively and competitive spirit. If she’s not buried in data and coding you can find her at her sewing machine or at weekly trivia nights!
Svet has been working in the marketing operations field for 7+ years. She has worked for a variety of B2B companies, serving as the in-house MOPs expert. She is excited to have transitioned over into the consulting side of marketing operations. Her tool of choice is HubSpot but she enjoys diving into any and all MarTech tools. Her favorite projects to work on include integrations, systems and campaign audits, funnel optimization, and database segmentation. She spends her free time frolicking around Brooklyn with her dog, Kensey.
Mike has 10+ years of experience in the Marketing Ops world, managing Marketing Automation at both small tech companies and Fortune 500 firms. He loves the training and enablement opportunities in consulting, helping his clients de-mystify their marketing technology and processes to reach those "a-ha" moments. When he's not helping clients, you usually find him enjoying the great outdoors in Prospect Park or sampling the wares at one of Brooklyn's many breweries.
Beyond her passion for DIY crafting and reality television, Amy brings nearly 20 years of strategic marketing operations experience from both B2B and B2C organizations. Equal parts big picture and in-the-weeds tactical, Amy thrives on the process of optimizing programs, and now uses her in-house experience to solve and support across MOPs platforms at Nomad. When she's not focused on marketing solutions, you'll find her propagating houseplants and looking forward to September beach season.
With a background in statistics and decision science and a knack for problem solving, Sara brings an analytical mindset to every project. When not building workflows and campaigns, Sara lets her creative side loose, creating makeup looks and styling outfits. You can also find her cuddling with her dog, exploring a new neighborhood, engaging in social commentary, and scouring the internet for new music to listen to.
Lauren is meticulous in her work and uses a results-driven approach when problems arise, which translates into actionable insights. She loves marketing operations because it allows her to contribute in helping companies scale in the B2B SaaS space. Throughout her time at Nomad, she has expanded her skills in data cleanup, lead scoring, and migration work. Lauren is a strong believer in the power of positive thinking and having a good mindset. She most enjoys going on long walks, indulging in ice cream, and catching up with friends over a glass of wine.
Ryan pivoted to Nomad and marketing operations after a stint in the expert network industry. Client-facing positions have been at the forefront of his young career, and he looks forward to getting to work with clients in a new way. Ryan is someone who loves to collaborate and works well in a team environment, and is happy surrounded by so many teammates at Nomad he can constantly learn from. In his free time, Ryan loves to play tennis and pickleball.
Julia joined Nomad right out of college. She lives for any good challenge that involves problem-solving and/or working with data, and enjoys the variety of both that she encounters working at Nomad. She loves to be active, and in her free time, you can find her out for a run or exploring the city.
Rachel has prior marketing experience in the B2B tech space and likes solving problems and generating creative solutions. As a naturally curious person, she is always looking to learn something new, making a career at Nomad the perfect fit. In her free time, you'll catch her going on walks around the city, binging a new TV series, or discussing her old favorites with anyone who will listen.
Allison brings over 10 years of marketing tech experience from B2B companies offering software, hardware, and everything in between. With a passion for lateral thinking and problem solving, Allison loves working with the Nomad team to scale operations, find efficiencies, and level up marketing platforms for clients. When not deep in a tech stack, she can be found playing board games, scouring thrift stores for the next great find, or tinkering with various crafty projects.
Andrew joined the Nomad team with a background in B2B marketing operations. He has experience in campaign strategy, execution, and analysis, along with CRM management and marketing content creation. His experience in client facing roles has cultivated his attitude when it comes to working with others: ensuring transparency, facilitating communication, and delivering results. Andrew’s educational background in natural resource economics has lent itself to his passion for all things sustainability, and in his free time, he grabs some of his friends and explores the city.
Ryan brings her big personality to Nomad. After completing her MBA, she knew the innovative environment at Nomad would make it the perfect place to kickstart her career. Combining her naturally holistic way of thinking with Nomad’s analytically driven processes, she plans to shake up the MOPs space. Ryan is a passionate learner and puts her knowledge to the test daily by perfecting email templates, building out customized campaigns and gaining immense experience on automation platforms. Ryan embraces her inner athlete by staying active and loves to jam out to one of her many playlists. Music is her love language and chances are she has a playlist for any one of your moods.
With a background in graphic design & marketing, Steven brings a creative and analytical mindset to each project he works on at Nomad. He loves to work on projects that show off his coding, design and campaign building skills. While not helping his clients, Steven loves to spend his time exercising, going to concerts and binge watching Real Housewives.
Cynthia is a driven, passionate, analytical thinker with 2+ years of experience in tech sales and operations. She jumps at any opportunity to learn something new and loves collaborating with others who do the same. In her free time, you can catch her listening to Afrobeats music or binging reality TV shows.
Jon joined Nomad right out of college. He is hardworking and willing to take on any tasks that come his way, making him a perfect fit for the Nomad culture. His favorite part of marketing operations and Nomad is how he has endless opportunities to expand his skillset and learn. In his free time, Jon loves to go to the beach, watch sports, read, and hike.
Oliver is a recent college graduate with a background in marketing analytics, specifically in the entertainment industry. Graduating with a major in marketing, Oliver found that his true passion is understanding the numbers and indicators that are most impactful in a company's marketing success, and he looks forward to using these skills to help his clients. In his free time, Oliver likes finding new places to ride his bike, hanging out with friends, and watching reruns of sitcoms.
Keanu comes to Nomad with prior experience in sales and operations, enabling organizations to run efficiently and achieve goals. At Nomad, Keanu excels at improving marketing and sales operations processes and building strong relationships with clients. Outside of work, you can find Keanu cooking and trying out new recipes, bringing the same creativity and passion from the kitchen to Nomad.
With a background in operations in the fintech space, Rianne pivoted into marketing operations, bringing with her a passion for problem-solving. She loves a challenge and enjoys collaborating with the team to find great solutions for her clients and learn new skills in an ever changing industry. Outside of work, Rianne enjoys staying active, spending time with family abroad, and exploring new music.
Jill has two years of in-house marketing operations experience in the B2B startup space. She loves getting creative with HTML and CSS coding and working with multiple teams to navigate complex marketing strategies. Jill loves hiking and running in her free time and completed the New York City marathon in 2022.
Ariel joined Nomad after graduating college with a major in marketing and a minor in IT Management, and numerous extracurricular achievements, including founding her campus' Women in Business Club. She has brought her natural leadership and innovation qualities to Nomad, and you can always find her collaborating with others to address her clients' most technical marketing needs. Outside of work, she loves spending time with family and catching up on her favorite TV shows.
With a background in Marketing and Management, Shanice has successfully worked across the retail, manufacturing, and access control industries. She has a passion for blending creativity with analytical thinking to spearhead innovative marketing campaigns and optimizing digital strategies. When Shanice is not hard at work, she’s cuddling with her dog, Dream, or dancing to her favorite playlist.
Ian joined Nomad out of college and comes with a background in marketing and analytics. He enjoys working with clients and taking on new challenges to help problem solve through strategic data driven decisions. Outside of work you could find Ian exploring the big city, rock climbing, or playing pickle ball!
Harrison recently graduated college with a degree in mathematics and decided to focus on marketing operations because of the endless learning possibilities and rewarding nature of the job. Nomad was perfect fit because of the camaraderie of working with a team and the new challenging work. In his free time, Harrison loves hanging out with friends and family, plays chess, and loves watching sports.
After spending three years in the IT compliance space at a Fortune 500 company, Joanna leveraged her technical skills and creativity to pivot into marketing operations at Nomad. At Nomad, Joanna is busy implementing marketing operations solutions and building relationships with clients. When Joanna isn’t creating dashboards or helping with marketing automation implementations, she is writing and recording music or cooking a Michelin star feast.
Amanda began her career in technology consulting, implementing SaaS solutions for B2B clients. She transitioned to marketing operations at Nomad, drawn by the opportunity to think strategically, analytically, and creatively. As a people-driven collaborator, Amanda brings experience in technical solutioning to meet business needs, streamlining project workflows, and communicating with clients across all levels of an organization. Outside of working hours, she’s likely planning her next hiking or beach trip, or binge-watching celebrity home tours.
Emily joined Nomad in 2016 as Head of Finance and is responsible for all things accounting and finance. She has 15+ years of experience in business operations and accounting, and brings her knowledge to assist Nomad in realizing our goals in a logical, systematic way. When she’s not keeping us all on track, you can find her traveling across the country to catch a concert, hunting for a good cup of tea (and a cookie to go with it), spending time with her two pups or visiting her daughters at their respective universities.
