Marketo Measure Expertise That Makes Attribution a Revenue Conversation
Attribution only creates value when it's trusted. Nomad's go-to-market consultants implement and operate Marketo Measure so your team has a clean, accurate view of what's actually driving revenue and can act on it. One flat invoice a month, no ambiguity.
What's Included:
Marketo Measure Audit
Nomad begins our engagement by working with your marketing team and stakeholders to understand your business, your GTM strategy, and all pain points along the way. Once that knowledge is understood, we will immerse ourselves into your Bizible instance, interview key players, and find areas for optimization of your processes and infrastructure.
Optimization
Once our audit is presented and approved by stakeholders, Nomad will implement our recommended changes and enhancements to make sure Marketo Measure is modeled to your needs. We won’t just do this once either, instead monitoring your instance on an ongoing basis and making tweaks as necessary to best fit the business backdrop at the time.
Administration
Nomad will become your daily administrator, managing users and roles, having weekly meetings with your team and providing real-time support. We will be responsible for intaking requests from your team and troubleshooting any issues that arise.
Reporting
Finally, real-time attribution at your fingertips! We will align on a cadence and architecture for reporting that makes sense for your org, and build out dynamic reports and dashboards for all stakeholders within Salesforce based on your business needs and questions. We will make sure these reports are a source of truth to make informed decisions regarding attribution, marketing spend, and sales opportunities.
Training & Workshops
It’s your turn too (you did pay for it)! Nomad will help your team understand the full power of Marketo Measure and be able to answer any and all questions. We will provide training to relevant marketing team members on how best to use Marketo Measure reports to have data-backed answers in your strategy meetings.
What's Included:
Salesforce Integration
Nomad will ensure that the proper connection is created between MAP Instance and Salesforce.
Site Integration
Nomad will work with the site team to ensure that the platform’s tracking code is on all site pages. Nomad will create, implement, and test new forms to replace the existing forms.
Third Party Integration
Nomad will integrate all third-party tools from your current tech stack
Optimization
Once our audit is presented and approved by stakeholders, Nomad will implement our recommended changes and enhancements to make sure Marketo Measure is modeled to your needs. We won’t just do this once either, instead monitoring your instance on an ongoing basis and making tweaks as necessary to best fit the business backdrop at the time.
Training & Workshops
It’s your turn too (you did pay for it)! Nomad will help your team understand the full power of Marketo Measure and be able to answer any and all questions. We will provide training to relevant marketing team members on how best to use Marketo Measure reports to have data-backed answers in your strategy meetings.
Reporting
Finally, real-time attribution at your fingertips! We will align on a cadence and architecture for reporting that makes sense for your org, and build out dynamic reports and dashboards for all stakeholders within Salesforce based on your business needs and questions. We will make sure these reports are a source of truth to make informed decisions regarding attribution, marketing spend, and sales opportunities.
Choose One of Our Core Plans
No More Complex SOWs with Limited Hours & Scopes. Find an Unlimited Monthly Plan That Works For Your Team
“We have been working with Nomad over 2 years, since we first transferred our Martech marketing automation platform to Marketo. In that time, we have invested and made significant changes to ramp up our marketing maturity, and the Nomad team has been hands down the best investment and partnership we’ve made. ”
“Working with Nomad has drastically improved our ability to scale and support the daily requirements of the global marketing teams. I consider the Nomad team as an extension of our internal marketing operations team. Their consultants are very knowledgeable with Marketo and have helped us implement processes and best practices that will support our continued growth.”
"Working with Nomad has enabled us to take our marketing operations to the next level. They bring a broad range of experience and skills and are always on hand to assist and get involved in new projects."
“When I started, I was a team of one. But I quickly realized I was actually a team of two. I had Nomad there to help me get through all my objectives and I couldn’t have done it without that support."
Marketing Operations
The Nomad Way
Nomad’s In person operations in our NYC headquarters hosts a collaborative team that specializes
Nomad has been fantastic to work with; they’ve truly become an extension of my team rather than just an external partner. We initially hired them for implementation and expanded services to include in-person training and ongoing consulting support. They’ve consistently proven to be knowledgeable, friendly, and incredibly helpful at every stage.
